Kerri launched Focused Marketing in 2006. Prior to that she spent eight years working as a highly successful tender writer and marketing specialist in London and Sydney. Kerri’s ability to get inside the mind of a business has seen her win contracts with some of the largest companies in Australia. That’s because her processes are strategic, highly organised and distinctly ‘outside-the-box’. Kerri is a member of the Corporate Institute of Marketing and the Australian Marketing Institute and is better at relationship building than E-Harmony. She is also a wizard at rounding up creative and slightly eccentric marketing professionals, who she manages with a carrot shaped stick and a lot of encouragement. Kerri has a not so secret obsession with interior design and is super passionate about the environment.